by:DGT Lighting     2020-05-14
Return to the transcript main page to fund the next list founder of the website of the founders of inventors and invention laboratories-September 14, 2013
ETTHIS is a hurried transcript.
This copy may not be in final form and may be updated.
Announcer: they are innovators, people who change the rules of the game, people who push us forward.
They are future scientists, musicians, poets, future creators, dreamers, teachers and geniuses.
They\'re the next list. DR.
CNN chief medical correspondent Sanjay Gupta: in an old factory in San Franciscoand-
Another lab is busy planning an energy revolution.
Sol Griffith
Founder of OTHERLAB: I don\'t want to shrink back just for the sake of this issue.
This is a project for our generation.
Gupta: Otherlab is a greenhouse full of creativity, passion and innovation.
This is the idea of Sol Griffith and the out-of-the-box thinker, scientist, inventor and winner of the coveted MacArthur genius award.
Griffith: It\'s completely pressurized.
Gupta: There are different inventions all over the country ---
Ben Kaufman, 26year-
Strange old founder.
Com, giving everyday inventors the opportunity to bring their product ideas to store shelves from the very beginning.
He did it with the help of a strong online community.
I went to the West Side of Manhattan and visited the newly established 45,000 square feet headquarters of Quirky.
Gupta: How are you?
Nice to meet you.
Eccentric founder and CEO Ben Kaufman.
Welcome to Quirky\'s.
Thank you for coming.
I can tell you that I have never been to a place like this.
Thank you for showing me around.
I\'m really excited.
I want to see it from the nut to the bolt, just like how it works.
Kaufman: We Basically design the office around the business.
So the space you\'re in now, coming Thursday afternoon, becomes a theater-
Style environment.
Okay, we\'re gone.
Ladies and gentlemen, welcome to the eccentric product evaluation.
So there are 120 folding chairs on this wooden floor.
Project the screen down.
All department heads are sitting there.
There are a lot of quirky staff and guests from all over the world.
This is for the Crown brand-new inventors.
Thousands of ideas were submitted to Quirky this week.
But only 12 companies have conducted quirky product reviews here.
The first thought came from the eccentric inventor Kirk Spiegel.
So what happens next?
So the idea has been implemented in that community and it seems that it shows some commitment. What happens?
We started to sketch.
We started to do some research.
So we will do anything from industrial design to mechanical engineering, to picking colors, materials and finishes.
Now, the team of experts here has done a lot of work.
But at the same time, communities have voice and influence at every step of the process.
The best product we see is the solution. oriented items.
Their products solve the problem of a large number of people in half experience. regular basis.
This is also a good thing that we think is made.
We don\'t just want to make more things.
We want people to live a happier life.
Gupta: I like children with three children.
Kaufman: Basically, we created something that people want to play with cartons.
It\'s a cool thing, you made a fortress with it, but you don\'t want your kids to cut the cartons.
How do you make a safe cardboard cutter that kids can use?
Gupta: I will be one of your first customers on that product.
And pencil sharpener.
Motorcycle fman: Motorcycle helmet with LED light indicator.
So we created this motorcycle helmet and the whole rear panel is a huge LED.
When you brake, the entire back of your helmet is on, so there is a huge red light.
I\'m Jack Zion (ph).
I am 23 years old and have invented Power.
I\'m trying--
You know, somehow, take it to the shelves of the store.
What I get in a quirky way is the name on my face and box, and the royalties on every item sold.
Kaufman: we deliberately do not get any intellectual property rights from you.
Before we tell you that we are going to produce your product.
So we actually share 10% of offline revenue and 30% of online revenue with the community.
We not only share royalties with inventors, but also with communities that help inventors.
Our average product is actually owned, created and influenced by more than 1,000 people.
Gupta: How long is the average time from the idea you decide to go through the community to the actual product, and what is the average time?
Kaufman: about 120 days on average. GUPTA: Wow.
But our record is 39 days.
Within 39 days of our submission from stretch to our website, we put forward an idea to every bed, bathroom and other shops all over the country.
No other company in the world can do that. (
Business break)
Kaufman: The reason for the company\'s establishment, and the reason I\'m here today, because I \'ve witnessed firsthand how inaccessible an invention is, how it\'s executed on a simple little product idea
My mother is one of the smartest businesswomen I have ever met.
I mean, from a business point of view, she taught me almost everything I knew.
Ben\'s mom, Mindy Kaufman: work is a very important part of my life.
I\'m in manufacturing.
So Ben always thought you could do something.
I made a lot of things.
So he was able to come to a factory and see what was being made.
Kaufman: So I will find any reason to go there.
I\'ll go. what\'s possible, right?
There are machines to make things. There were 18-
You know, the wheels are pulled up and pulled away with the color palette and the monitor palette.
You can see things from meetings to store shelves.
That\'s great, right?
Like my mom did.
Ben\'s dad Roy Kaufman: The quirky story is really about a working mom who basically believes in investing in kids.
This is a 17, 18-year-
The young old man came to his mother. I think the two of them were completely crazy.
Kaufman: I was sitting behind my math class when I was a senior in high school and I tried to come up with a way to listen to the white iPod shuffle but my teacher didn\'t realize I didn\'t listen to her
Mindy Kaufman: So he came home with an idea on a piece of paper.
I don\'t know what\'s going on.
I\'m a good idea. Develop it. Do it.
Kaufman: So I really went home and made the prototype of the product with ribbon and gift wrap and made a lanyard headset so the only distance I need to clean up is from here
Just then, I showed this prototype to my parents to convince them that it would be a good idea to re-mortgage their house and hand over the money to me to continue commercializing the product.
She asked me to do all kinds of spreadsheets.
Okay, what if you have too much inventory?
What if the tool is incorrect for the first time?
Do you know what is the difference between air and sea?
I did more investment-related hard work for my mother, rather than raising money from the world\'s top venture capital companies.
Mindy kaufman: I\'m on paper and it really works. Let\'s do it.
I really just said, let\'s do it.
Kaufman: I know what the manufacturing industry is like here.
Looks great.
You know, it looks like people are working and making things every day and they are happy.
Now, this is very different from what I saw when I went abroad to the factory, it is not necessarily the best condition, it is not necessarily a happy thing for you.
So while we used to produce most of our products in China, there is now a huge push to start bringing some projects back to the U. S.
Start to prove that we can get ideas from anywhere in the world and create jobs here.
This is beautiful--
Talk about job creation, for example.
We will get ideas from our inventors in Switzerland and make these things in Vermont.
That\'s awesome.
Just last week, we put $500,000 into this New Jersey-based company.
This is a product.
You know, in the next eight weeks, there will be a full plant that will produce more than a dozen hardened steel pools by people.
I can name 15 injection molding machine operators from my mom\'s old factory, you know, when I think of America I thinkS. manufacturing.
It is exciting for me to think that we will have such people again.
I\'m going to a factory in New Jersey for 25 minutes and say, oh, hey, Larry.
You know, how is she cooking today?
They still say I can\'t do it.
I still have some age problems every day.
But, you know, every year, every decision I make is not completely unsuccessful, and that\'s another proof that I know what I\'m doing.
I don\'t know when. -
I don\'t know when I lost that young one. -
When I first became an entrepreneur, I was a young entrepreneur.
I think about 30? I don\'t know.
Gupta: Ben Kaufman and his eccentric startup recently won a $68 million vote of trust from two of Silicon Valley\'s largest venture capital companies.
The quirky future looks very bright.
Next, what do sharks and robots have in common?
You\'ll find out when we talk to Sol Griffith. (
Business break)
Gupta: Sol Griffithof-the-
Box thinkers and inventors
Griffith: sometimes you just have an idea and you think, oh no, I have that idea and now I have to do that.
Gupta: a compelling idea that can open up new ground in alternative energy and redefine what we know about robotics.
Griffith: you think of everything, all the consumer goods, every machine made by human beings, you know, it\'s stiff.
Soft machines have a completely green space, can they be more capable, capable, or have different applications than traditional machines?
All you need to do is look at biology.
The fish, snails and worms are soft.
These things can be executed high
Performance tasks.
So, to what extent can we push these ideas and create new options, technical options for many interesting applications?
Gupta: How far do you think it is?
What does a robot like this mean?
What are they capable?
Griffith: for example, the gray arm behind me has a weight of one or 2 pounds, but the size of your arm.
When fully pressurized, this arm can lift a person with the length of an arm. GUPTA: Wow.
Griffith: there are no hinges and bearings there.
It\'s all done on these fabrics, so it\'s really built like many biological systems.
This is more like a fish or a shark than a robot.
We run this under very low pressure.
You won\'t get out of control under very high pressure.
Gupta: What\'s going on?
Griffith: so we control the way fluid flows into the skin and into each chamber.
What is that liquid?
Griffith: the fluid in this case is air.
This is a way we can really change the cost of the robot.
We will sew the robot for you with fabric and make it work using pressurized fluid, which will reduce the cost of the robot by 100-
They fold and make 10 to 100 times to be strong and they believe us.
Unidentified male: It is very important for us to have a truly motivated, truly bold performer like Sol. I\'m Gil Pratt (ph)
I am the project manager.
A device he is building can be used to get rid of robots with improvised explosive devices.
Unidentified man: improvised explosive device! IED!
These robots are very expensive at present.
They spent about $100,000.
The improvised explosive device they defend costs only $10.
Gupta: How did this idea come about, actually creating a softer, more flexible robot?
Griffith: at Christmas, I decided to give my niece an inflatable elephant to ride.
She was five or six at Christmas that year.
We made an inflatable elephant 4 feet tall.
Software tools also play a role.
It all looks like an elephant.
Sure, once you build that thing, you think, Wow, wouldn\'t it be cool if it could walk?
Once you say this to your six peopleyear-
Old niece, she calls you every time you talk to her.
\"Where is My Elephant, Uncle Sol?
\"So, in fact, we have to figure out how to do that.
Pete Lynn, soft robot project manager: My name is Pete Lynn.
I\'m an inflatable robot assist.
I am the one who protects, builds and designs inflatable items.
I met Sol many years ago.
We have a common interest in kites.
From this point to how can we really make these structures more vivid than just passively get them pushed by the wind, this is a natural progression and how can you really control them?
Gupta: this is too rigid.
Griffith: it\'s rigid.
Yes, you can cross this guy.
It will take you away.
It was actually designed to carry several people.
This is the control harness.
These are things like valves, brains, and micro-controllers.
Once we have them connected, we can power it up and get all these legs, nose and torso up.
That\'s what they call bang-bang controls.
It\'s just intermittent.
This is controlled proportionally.
Oh, wow, look at that.
Griffith: So you can do high-
Precise placement.
In this case, we just hide the muscles inside.
Then we now change the pressure on both sides proportionally.
We are able to do this to control this thing accurately.
Not to belittle technology, but in some ways, these six wishes-year-
\"Old Girl\" and \"fun\" make it fun for us to work on this technology.
Gupta: When we came back, Sol Griffith told us how to make solar energy as cheap as coal and shared his thoughts on creating a future where we will all live. (
Business break)
Griffith: I don\'t want to be at a loss on this issue.
We have to shift from fossil fuels in one way or another.
So this is exciting.
This is the Apollo program for our generation.
Gupta: people have been joking about solar energy for 20 years.
What is the difference between what other labs are doing and the way you think?
Griffith: We\'re very focused on Utility Solar, which can replace the entire coal-fired power plant and generate so much energy if you want.
What are we looking?
How much space is that?
Griffith: Well, it\'s a simulated desert, kind of like a mile-
Big view of small mirror.
Traditional helicopter
The data is huge.
Build a building of size 20 or 30 feet on a site.
So we are actually using a mechanism, more like the flower, the stem of the flower, the way it works when it follows the sun.
You know, in this case, we use fluid, whether it\'s air or water, to hydraulic precisely control these solar elements.
We are considering reducing costs in this area by 80%.
Leila madrone, solar project manager: I\'m Leila Madrone, who is in charge of the solar project.
I met Sol at MIT.
We work in the same lab.
I \'ve just arrived at Sol and I think, how can we actually make cheap solar energy?
He said, you know, I have an idea that has been circulating all the time.
I did nothing.
Why don\'t you see what you can do?
A year later, we have an energy sector and we are ready to do so.
Griffith: here we are.
I am one of the founders in 2006, working very hard full time and now working as a consultant.
There is no doubt that what they are doing is the most innovative and transformative new technology in the energy industry.
Gupta: can you tell me how it works?
Let\'s say you\'re launching this thing.
Griffith: So this thing will be placed in the cradle close to this tether release system.
These propellers will start, start to spin, and slowly release the tether.
Once it reaches the right height, it will transition from launch mode to generation mode, in which it will start a circle flight.
So the wind is like this, it will fly back.
Relative to the wind.
You can generate great energy in that little propeller.
You put it on the tether and feed it to the grid.
When this approach works, it really destroys the entire economy of the industry and generates lower power costs than normal, you know, the propellers on the stick.
Gupta: When people think that the wind is a propeller on a stick, that\'s what they think.
Why is this better?
Griffith: So the propellers and sticks are huge on modern wind turbines, so it takes 300 tons of steel, aluminum, fiberglass, carbon and copper to build this thing.
The very small tip of the propeller moving at a very high speed produces almost all the energy, 70% or 80% of the tip energy.
So what they want to do is let\'s get rid of the stick because it takes money.
Let\'s get rid of that huge gearbox because it costs money.
Let\'s even remove the two sticks and fly around the tip of the last 25%.
It might make me sound like a hair shirt eco-activist, but three years ago I thought I \'d have to go through and figure out what the solution is if I was going to talk about energy.
Initially, I observed and measured how much energy I used.
Oh my God, I\'m really the planet.
A hypocrite.
I use more energy than anyone else.
I think, well, how can I make my life very interesting and interesting, thus greatly reducing the energy?
One way we use energy without realizing it is
Travel by car.
In the United States, about half of the miles are on less than 10 miles.
I just want something a little different.
In this one, the steering can be tilted so that you can lean into the corner, which makes it feel like a bicycle.
You can turn at any speed you want.
So super fun, super fast.
It runs 20 miles an hour and can almost immediately climb any hill.
About 1,000 miles per gallon.
I really think Sol is a champion of his ideas.
He is also the champion of all the people who work with him.
He just wanted to see all of us reach the limit.
Bring the smart people he knows, bring them here, make their dreams come true, and make the world a better place.
Griffith: as a team, we have the good luck of creating the world we are about to live in.
As we imagine things are on the horizon, it\'s great to see them when we implement them.
It\'s addictive.
Gupta: one of the things you\'re talking about is, would it be cool to do that?
What do you mean?
Griffith: I think what I really mean is that we don\'t do a good job of promoting what scientists and engineers do.
I mean, the definition of almost work is optimistic, wouldn\'t it be cool to do that?
So it drives everything we do here because everyone thought, wouldn\'t it be cool if we could do a walk in an inflatable Elf and inflatable castle?
Wouldn\'t it be cool if we could make solar energy cheaper than coal?
It\'s like a natural optimism and beauty.
I think more of it is to imagine it as a hot blood boil for the next generation.
We need a lot of kids from this generation of hehux Li and your kids generation to think in the process of growing up, wouldn\'t it be cool if we did this to make the future a good place to live?
Gupta: for Sol Griffith, making the future a wonderful place to live means finding creative ways to tap the potential of alternative energy.
Ben Kaufman wants to give it
Being an inventor is a way to turn the right idea into reality. life products.
But whether it\'s a robot revolution or a path to innovation, Griffith and Kaufman are committed to breaking the status quo and creating new ways to solve tough problems.
That\'s why we put them on the next list. I\'m Dr. Sanjay Gupta.
Thanks for watching.
Hope to see you here next week.
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