research report of transparent display -

by:DGT Lighting     2020-07-23
Complete research report of transparent LED Display: implementation principle, features, advantages, application, development trend, price, etc.As early as 2012, the \"transparent Display technology and market outlook\" report released by Display bank, the US market regulator, had boldly predicted that the market value of transparent Display screens was about $87.2 billion to 2025.As the mainstream display technology, LED has mature and stable products in this field-transparent LED display.The appearance of transparent LED display screen extends the application layout of LED display screen to the two major markets of building glass curtain wall and commercial retail window display.What is the realization principle of transparent LED screen?As its name implies, the transparent LED display is the same as the LED screen that transmits the light.The penetration rate is between 50% and 90%, and the thickness of the panel is only about 10mm. its high penetration rate is closely related to its special materials, structures and installation methods.
The transparent LED screen is a miniatureInnovation in the industry.The chip manufacturing process, lamp bead packaging and control system were improved.The structure of hollow design is adopted, and the penetration rate is greatly improved.
The design of this LED display technology greatly reduces the blockage of the structural components to the line of sight and maximizes the perspective effect.At the same time, it has a novel and unique display effect.The audience is watching at an ideal distance, and the picture is hung above the glass curtain wall.Why do you want to produce a transparent LED screen?
Accompanied by the proliferation of outdoor advertising LED display, followed by a series of negative issues including the image of the city.When the LED display works, it can really play the role of lighting up the city and publishing information.However, when \"resting\", it seems to be the \"scar\" of the city, which is not compatible with the surrounding environment, greatly affecting the beauty of the city and destroying the scenery of the city.In addition, due to the brightness of the LED display, it is one of the \"manufacturers\" that produce light pollution.At present, there is no standard constraint. Whenever night falls, the outdoor LED display will light up, causing a certain degree of light pollution to the surrounding environment.The life of the residents has brought invisible harm.
Due to these problems, the outdoor is big-Screen installation is becoming more and more cumbersome, and the management of outdoor advertising is becoming more and more strict.Therefore, the transparent LED display came into being and gradually became the new favorite of the market.
(1) its perspective rate is very high, and its penetration rate is 50%-90%, the lighting requirements and visual angle range of the lighting structure between the floor, glass facade and window are guaranteed, and the original lighting angle of the glass curtain wall is guaranteed.
(2) light weight, small footprint.The thickness of the panel is only 10mm, and the weight of the transparent screen is only 12 kg/m.
(3) beautiful installation, low cost, no need for any steel structure, directly fixed on the glass curtain wall, saving a lot of installation and maintenance costs.
(4) unique display effect.Since the background is transparent, the transparent LED display screen can make the advertising screen give people the feeling of floating on the glass screen wall, with good advertising effect and artistic effect.
(5) convenient and fast maintenance, indoor maintenance, fast and safe.
(6) energy saving and environmental protection, no fan and Air Conditioning Refrigeration is required, which is more than 40% energy saving than the traditional LED display screen.
The transparent LED display is usually installed behind the glass curtain wall and indoors.The original curtain wall structure will not be damaged to ensure the original appearance of the building is clean and tidy.The traditional LED display screen is generally installed directly on the outside of the building curtain wall, which not only affects the beauty of the building, but also damages the overall consistency of the overall appearance of the building, and there are certain safety hazards.

LED transparent display with original side-High transparency, no leakage of light-emitting display technology.When the user displays the advertising information to the outdoor, the indoor viewing is transparent, there is no strong light interference, so it does not affect the normal work and rest of the indoor.
The conventional outdoor LED display has a high brightness, and the general brightness is above 6000 cd, which is particularly dazzling at night.High brightness not only pollute the environment, but also damages the aesthetic feeling of the whole night scene design.The brightness of the transparent LED display screen is adjustable, the daytime highlight is displayed, and the light is soft at night, which reduces the light pollution in the city and does not affect people\'s normal travel.
The traditional LED display consumes a lot of power every year, generating a lot of power.The transparent LED display has a transparent display effect when playing the advertisement.The part without pictures is not hot, the power consumption is low, the conventional LED display screen is about 30% energy saving, and the green energy saving conforms to the development concept of green city.
The maintenance of the transparent LED display screen is generally carried out indoors, and the maintenance is relatively safe and not affected by outdoor instability.Plug-in LED displayIn the lamp strip design, the front and rear maintenance mode of the screen body is supported, only a single lamp strip needs to be replaced, the operation is simple, the maintenance cost is low, and the time is short.
When designing a transparent LED screen advertising content screen, you can remove the unnecessary background color and change it to black, only display the content to be expressed, and the black part does not shine during playback, the effect is transparent as shown in the figure.It can greatly reduce light pollution, while reducing energy consumption, more than 30% energy saving than ordinary LED display.Through technological breakthroughs, the transparent LED display not only guarantees the lighting requirements and viewing angle range of the lighting structure between floors, glass facades, windows, etc.Also has good heat dissipation function,-Aging performance, easy installation and maintenance, completely changed the tradition.Limitations of LED display applications on glass.
The transparent LED display solves the problem that the traditional LED display cannot be used in a large area of the glass curtain wall.According to statistics, the total area of modern glass curtain wall in China has exceeded 70 million square meters, mainly concentrated in urban areas.Such a huge glass curtain wall is a huge potential market for outdoor media advertising.The advertising value of this market has not yet come out.It has been fully developed, in the case of the increasingly exhausted outdoor advertising resources in the city, the glass curtain wall is a new Blue Sea field.Glass curtain wall buildings, large shopping malls, sightseeing elevators, 4S shops, various glass windows and other areas are very wide.
The transparent LED screen can be customized according to different shapes and shapes to meet the needs of different spaces and achieve the effect of space beautification.
Transparent LED display screens are used at various exhibitions such as auto shows and conferences to promote products in all directions.
The transparent advertising machine is hung on the window and plays a good role in commercial publicity.
The transparent LED display solves the problem that the window display in the commercial retail industry cannot be displayed digitally.
The street-Window-facing is an important means of merchandise display and promotion in retail stores.It is of great significance to display the business categories of retail stores, focus on commodity sales and attract consumers.Let the window display change to static display, flexible and changeable;Making the store as a whole more vivid, generating deeper information interaction with consumers and people is one of the trends in the future development of advertising window design.Moving Windows is not possible, but can be achieved in a large area.In the past few years, most of the more popular window display dynamics have been equipped with small-LCD video display equipment with large size has certain limitations in brightness, viewing angle, viewing distance and overall modeling.Especially outdoor street shops, low brightness is a fatal flaw and is one of the main reasons why video display information is ignored.It can be said that the display market of the whole store window is a virgin land to be developed.
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